AI Insights · Timothy · July 2023
Top 5 Beauty Retail Apps in Bulgaria Q2 2023 Performance
Explore the performance of the top 5 beauty retail apps in Bulgaria during Q2 2023, including downloads, revenue, and active users trends.
In Q2 2023, the top beauty retail apps in Bulgaria displayed varied performance in terms of downloads, revenue, and weekly active users. This data, sourced from Sensor Tower, provides a snapshot of the market dynamics.
Notino: perfumes and cosmetics experienced a fluctuating trend in downloads, starting strong with 3.8K at the end of March but declining to around 1K by the end of June. Weekly active users saw a decline from 10.4K to 7.5K over the same period.
CHARLOTTE TILBURY had a modest download performance in June, peaking at 141 in the second week. Weekly active users increased slightly from 86 to 121 by the end of June.
BEAUTY BAY maintained a low but steady download rate, with a slight increase towards the end of the quarter, reaching 36 downloads in the last week of June. Active users remained relatively stable, averaging around 150 throughout the quarter.
Perfumerías DRUNI saw a gradual increase in downloads, peaking at 46 in mid-May. Weekly active users showed a slight upward trend, growing from 85 at the end of March to 125 in the first week of June, before stabilizing at 72 towards the end of the quarter.
Scentbird Monthly Perfume Box maintained a consistent download rate of around 7 to 9 downloads per week throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: July 2023